GaryVee - I'm Risking Everything To Build The Next Pókemon | DailyVee ep. 670
The video highlights the launch of V Friends, a new intellectual property created by Gary Vaynerchuk, aiming to become a major franchise like Pokémon, Marvel, or Disney. V Friends is a universe of 250 characters focused on practical positivity, optimism, and accountability. The launch includes V Friends cards available in GameStops and local card shops across the country, as well as digital collectibles, NFTs, and a children's book. The project has been in development for four years, with cartoons available on YouTube Kids and collaborations with companies like Tops. Vaynerchuk emphasizes the importance of patience and hard work in building something meaningful, drawing from his own entrepreneurial journey and experiences with trading cards. He aims to inspire others to pursue their dreams with dedication and resilience, highlighting the educational and motivational aspects of V Friends characters.
Key Points:
- V Friends aims to be a major franchise like Pokémon or Disney, focusing on positivity and accountability.
- The launch includes physical cards, digital collectibles, NFTs, and a children's book.
- V Friends has been in development for four years, with cartoons on YouTube Kids and collaborations with Tops.
- Gary Vaynerchuk emphasizes patience and hard work as key to building meaningful projects.
- V Friends characters are designed to inspire and educate, with themes like ambition and fearlessness.
Details:
1. 🎥 Unveiling V Friends' Big Day
- V Friends is striving to become a major intellectual property similar to Pokémon, Marvel, and Disney by focusing on practical positivity across its 250 unique characters.
- The collaboration with Tops involves the release of V Friends cards, distributed at over a thousand GameStops and hundreds of local card shops, marking a significant brand milestone.
- Engagement is enhanced through platforms like Whatnot and TikTok Shop, aimed at increasing customer interaction and brand visibility.
- Expansion into digital collectibles, NFTs, kids' books, and YouTube Kids cartoons demonstrates V Friends' diverse approach to audience engagement, leveraging the creators of Coco Melon for production.
- The founder's extensive live streams and media appearances highlight a dedicated promotional effort to build momentum and brand recognition.
- Positioning V Friends cards as a major collectible item involves strategic partnerships with numerous card shops and breakers, enhancing the brand's collectible market presence.
- This initiative reflects a strategic vision to develop a long-lasting and beloved IP by integrating storytelling elements from both historical and contemporary sources, aiming for a sustained impact over the next 50 years.
2. 🃏 The Card Connection and Personal Journey
2.1. The Card Connection
2.2. Personal Journey and Aspirations
3. ⏳ The Power of Patience in Building Dreams
- Starting from zero forces you to be patient and puts you in a position where you have no choice but to move forward.
- Building something meaningful takes real work and time; patience is a key partner in achieving success.
- Dreaming big and working towards those dreams intentionally is more rewarding than achieving success through luck, such as winning the lottery.
- The speaker emphasizes the importance of understanding that fears are often based on insecurities related to others' perceptions, not on actual personal limitations.
- Using relatable content, like V Friends, the speaker aims to educate and empower individuals, particularly children, by instilling values such as ambition and fearlessness.
- The speaker shares a personal story about a child learning about ambition through a card game, highlighting the educational potential of such tools.
- The speaker expresses a desire to give back and to help others succeed, drawing inspiration from personal experiences of parental upbringing.
4. 💪 Hard Work Behind V Friends' Success
4.1. Hard Work and Tenacity as Keys to Success
4.2. Vision and Brand Recognition
5. 🤝 Embracing Criticism and Building Resilience
- Patience is crucial for ambitious individuals, as it prevents the pitfalls of rushing and making errors.
- Accountability enhances personal happiness by empowering individuals with the recognition of their own responsibility and control over outcomes.
- Entering the hobby has been an emotional journey, demonstrating readiness and the significance of this new endeavor.
- Despite initial skepticism, there's an increasing understanding and appreciation of the efforts being made.
- Criticism is a natural part of new ventures, but confidence in success is bolstered by demonstrated fan interest and the expectation of long-term impact.
6. 🎉 Entering the World of V Friends
- The speaker shares empathy for skeptics of V Friends, acknowledging that criticism highlights the need for more work to demonstrate the concept's value. They emphasize that execution, humility, patience, and strategy are essential to proving skeptics wrong.
- The speaker draws parallels to their past successes, such as launching an e-commerce site in 1996 and early investments in Facebook and Twitter, to illustrate their ability to overcome skepticism and identify valuable opportunities.
- They believe that spending 30-45 minutes analyzing the V Friends concept can shift skeptics' opinions, likening its potential to major intellectual properties like Pokemon or Star Wars.
- The speaker underscores the importance of education but cautions against seeing formal schooling as the sole path to success, especially when it leads to debt without clear benefits, thereby linking this view to the innovative nature of V Friends.
- Expressing excitement about the V Friends project, the speaker likens it to the development of iconic intellectual properties, emphasizing the strategic vision behind it.
7. 🌟 The Future Vision of V Friends
- V Friends is transitioning from its 'alpha age' into a new era, suggesting a transformative phase that will redefine its current image as more than just toys and trinkets.
- The introduction of 'V Friends Unleashed' marks a significant shift, airing weekly on Whatnot at 8:00 p.m. as a more mature and possibly edgy version akin to 'adult swim', indicating a strategic move to broaden appeal and engage a diverse audience.
- This transition emphasizes the creators' intention to deepen the storyline and expand the universe of V Friends, hinting at richer narratives and undisclosed elements that will captivate the audience.
- Audience engagement is crucial for the success of this new phase, with a strong call to action for viewers to like and subscribe, thereby supporting growth and monetization efforts.