Inside Baseball’s $12 Billion Business With MLB Commissioner Rob Manfred
Forbes - Inside Baseball’s $12 Billion Business With MLB Commissioner Rob Manfred
Rob Manfred, MLB Commissioner, highlights the league's international expansion, particularly in Asia, with successful events in Japan and Korea. He emphasizes the importance of youth participation and the league's momentum, citing increased attendance and revenue. Manfred discusses the end of the ESPN media deal and potential new partnerships with streaming services like Roku, aiming to broaden MLB's reach. He also addresses diversity, focusing on investment in underserved communities to increase black player representation. Manfred stresses the importance of preparation and understanding both sides in negotiations, reflecting on his career and leadership style.
Key Points:
MLB is expanding internationally, focusing on Asia and exploring opportunities in India and Mexico.
The league is seeking new media partnerships after ending its ESPN deal, with interest from streaming platforms.
Diversity efforts focus on investing in underserved communities to boost black player representation.
Manfred emphasizes preparation and understanding both sides in negotiations for successful outcomes.
Youth participation and attendance are up, indicating strong momentum for MLB.
Details:
1. 🎙️ Introduction and Baseball's Return
1.1. Business Negotiations and Expertise
1.2. Baseball Season Opener
1.3. Stock Market and Business Insights
2. 💰 Financial Advice and Opening Day Traditions
2.1. Financial Advice
2.2. Opening Day Traditions
2.3. Tokyo Series and Baseball Momentum
2.4. Shohei Ohtani's Impact
3. 🌏 Baseball's International Expansion
3.1. Focus on Asia
3.2. Opportunities in Mexico and Developing Countries
3.3. Media Strategy and ESPN Deal
3.4. Rule Changes and Game Pace
3.5. Overall Health of Baseball
4. 📺 Media Deals and Rule Changes
4.1. MLB Health and Youth Engagement
4.2. Commissioner's Role and Challenges
4.3. Stadium Experience and Demographics
4.4. Franchise Value Growth
4.5. Negotiation Strategies
5. 📊 Negotiation Strategies and MLB's Growth
5.1. Effective Pitching and Entrepreneurial Traits
5.2. Negotiation Dynamics and Maintaining Momentum
5.3. Increasing Diversity in MLB
6. ⚾ Diversity and Inclusion in Baseball
6.1. Player Engagement and Social Media Strategy
6.2. Diversity and Inclusion Strategy
6.3. Strategic Considerations and Legal Environment
6.4. Stadium Developments and Expansion Plans
6.5. Leadership Transition and Future Outlook
7. 🌐 Future Plans and Personal Insights
7.1. Investment Opportunities
7.2. Labor Agreement Strategy
7.3. Inspirational Reads
7.4. Leadership and Change Management
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