Masters of Scale - Futurist Amy Webb: Insights from her 2024 Tech Trends Report | Masters of Scale
Amy Webb shares her journey from aspiring to be a solicitor general to becoming a renowned futurist. Her early exposure to advanced mobile technology in Japan sparked her interest in predicting future trends. She founded the Future Today Institute, focusing on strategic foresight to help businesses and governments make informed decisions. Webb emphasizes the convergence of general-purpose technologies like AI, advanced sensors, and biotechnology, which she believes will drive future innovation. She highlights the importance of understanding these convergences to anticipate changes in industries such as healthcare and materials science. Webb also discusses the challenges of regulation in rapidly evolving tech landscapes and suggests alternative frameworks to traditional regulation. Her insights are aimed at helping organizations prepare for and adapt to future disruptions.
Key Points:
- Amy Webb's career as a futurist began with her exposure to advanced mobile technology in Japan, leading her to focus on predicting future trends.
- The Future Today Institute, founded by Webb, uses strategic foresight to help organizations anticipate technological changes and make informed decisions.
- Webb identifies AI, advanced sensors, and biotechnology as key technologies driving future innovation, emphasizing their convergence as a critical factor.
- She argues that traditional regulation may not be effective for rapidly evolving technologies and suggests exploring alternative frameworks.
- Webb encourages businesses to develop foresight capabilities to track technological convergences and prepare for future disruptions.