Justin Lalonde - How I Used AI To Copy My Competitor's Facebook Ads
In the video, Justin, the founder of P Advertising, shares a method to ethically copy competitors' Facebook ads using AI tools. He emphasizes the importance of understanding the core messaging and fundamental pillars of successful ads rather than directly copying them. Justin uses tools like Atria to find and transcribe ad scripts and Claude for writing high-converting ad scripts. He demonstrates how to analyze competitors' ads by extracting variables such as target persona, market awareness, and benefits. By compiling this data across multiple competitors, businesses can identify patterns and create their own unique ads that incorporate successful elements from others. This approach allows businesses to ethically leverage competitors' strategies without directly copying them, thus fostering creativity and innovation in ad creation.
Key Points:
- Use AI tools like Atria and Claude to analyze and extract key elements from competitors' ads.
- Focus on understanding the core messaging and fundamental pillars of successful ads.
- Compile data from multiple competitors to identify patterns and create unique ads.
- Ethically leverage competitors' strategies by incorporating successful elements into your own ads.
- Utilize AI to automate and enhance the ad creation process, fostering creativity and innovation.