TechCrunch - Bluesky CEO Jay Graber on Reinvention at StrictlyVC Event | TechCrunch
The original goal was to develop a protocol that Twitter could use as a client application, rolling it out gradually. However, this plan shifted towards creating an independent application. The focus now is on promoting protocol adoption by engaging developers and users. The open social graph and APIs are designed to attract developers, addressing the long-standing closed nature of social media platforms like Twitter and Facebook. This closed environment has stifled innovation, but the new open-source approach aims to foster reinvention and experimentation. By building on an open foundation, the ecosystem encourages participation and innovation, allowing users to 'vote with their feet' and not be locked into a single platform. This represents a significant shift from traditional social media models, emphasizing user freedom and open collaboration.
Key Points:
- The initial plan was to integrate the protocol with Twitter, but it evolved into creating an independent app.
- The open-source approach aims to attract developers by providing open APIs and social graphs.
- The closed nature of traditional social media platforms has limited innovation, which this new model seeks to change.
- Users are not locked into a single platform, promoting freedom and choice in social media engagement.
- The open protocol ecosystem encourages experimentation and reinvention, driving attention and participation.